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Pride Hill & The Darwin Centre

From big nationals to small independents, Pride Hill is the epicentre of Shrewsbury’s retail experience.

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About Pride Hill and The Darwin Centre

Pride Hill is the epicentre of Shrewsbury’s retail experience. From health and beauty to fashion, homeware to toys, Pride Hill is fit to burst with all your favourite big names. Located off Pride Hill is The Darwin Centre, Shrewsbury’s largest shopping centre. This multi-level mall houses within it countless shops and cafes, including high street fashion, food and drink, health, and beauty, as well as endless independents.

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Notable history

Pride Hill has been here since medieval times, but has not always had this name. Historically, the neighbourhood was called Altus Vieus (High Town), and Pride Hill started as an informal name first recorded in 1378, reflecting the fact that the Pride family lived in the area. The Prides were influential merchants in the wool trade and were recorded as owning 47 plots in the town in 1279. Sections of the Medieval Town Walls lie under many of the buildings on Pride Hill, you can view the original walls within Pret a Manger, and from nearby Raven Meadows.

so many places to see

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Boots

Boots is the UK's most popular chemist. The store offers a range of beauty, fragrance, baby, diet, fitness, hair products, and pharmacy…

Open Today 8:30AM - 5:30PM

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Skechers

Our story begins in 1992, in a California beach house, where Skechers was born as a utility boot that quickly became a style icon of the grunge…

Open Today 9:00AM - 5:30PM

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Shrewsbury Duck Store

Thousands of ducks looking for their new forever pond. Shrewsbury Duck Store is your one-stop-shop for rubber ducks and all duck-themed products,…

Open Today 9:30AM - 5:00PM

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The Collective

Welcome to The Collective, a unique shopping destination in The Darwin Centre, hosting a variety of Shrewsbury’s local independent traders. From…

Open Today 9:00AM - 5:30PM

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See & Do

Darwin's Den

Darwin's Den is a free-to-use soft play area for children aged eight and under, located on the Middle Level of The Darwin Centre next to M&S. We…

Open Today 9:00AM - 5:30PM

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L'Occitane

L'Occitane was created in 1976 by Olivier Baussan. He drew inspiration from the lands and traditional techniques of the Mediterranean to create…

Open Today 9:30AM - 5:30PM

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Vision Express

Founded in 1988, Vision Express is built on a zest for the optical profession and a drive for unparalleled customer service. Vision Express now has…

Open Today 9:00AM - 5:30PM

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Level Up Escapes

LevelUp Escapes is a family-run business operating out of the Darwin Shopping Centre in Shrewsbury. We are proud to design and host top-class escape…

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Accessorize

Accessorize brings something unique to the UK high street with its inspirational, globally sourced, well-priced and high quality collection of…

Open Today 9:00AM - 5:30PM

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TUI

TUI was established in 1965 with the aim of making foreign travel open and accessible to everyone. 50 years on, the company is still going strong,…

Open Today 9:00AM - 5:30PM

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