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Pride Hill & The Darwin Centre

From big nationals to small independents, Pride Hill is the epicentre of Shrewsbury’s retail experience.

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About Pride Hill and The Darwin Centre

Pride Hill is the epicentre of Shrewsbury’s retail experience. From health and beauty to fashion, homeware to toys, Pride Hill is fit to burst with all your favourite big names. Located off Pride Hill is The Darwin Centre, Shrewsbury’s largest shopping centre. This multi-level mall houses within it countless shops and cafes, including high street fashion, food and drink, health, and beauty, as well as endless independents.

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Notable history

Pride Hill has been here since medieval times, but has not always had this name. Historically, the neighbourhood was called Altus Vieus (High Town), and Pride Hill started as an informal name first recorded in 1378, reflecting the fact that the Pride family lived in the area. The Prides were influential merchants in the wool trade and were recorded as owning 47 plots in the town in 1279. Sections of the Medieval Town Walls lie under many of the buildings on Pride Hill, you can view the original walls within Pret a Manger, and from nearby Raven Meadows.

so many places to see

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See & Do

Level Up Escapes

LevelUp Escapes is a family-run business operating out of the Darwin Shopping Centre in Shrewsbury. We are proud to design and host top-class escape…

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The Darwin Centre

The Darwin Centre is located in the centre of Shrewsbury's shopping district, offering a great mix of popular fashion stores, household favourites…

Open Today 9:00AM - 5:30PM

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Shepherd Hills Furniture

Shepherd Hills Furniture manufactures and sells high-quality bespoke wooden furniture. Hailing from Wisconsin, three family groups from the Mennonite…

Open Today 9:00AM - 5:00PM

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Holland and Barrett

Holland and Barrett are proud of its status as Europe's leading retailer of vitamins, minerals and herbal Supplements, with over 600 stores in the UK…

Open Today 9:00AM - 6:00PM

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Eat & Drink

Hotel Chocolat

Would you like to try some chocolate? Drop into Hotel Chocolat and try a new recipe on the house every month. While you're there, browse everything…

Open Today 9:00AM - 5:30PM

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T.H. Baker & Co

Founded in 1888, T H Baker has established itself as one of the UK's leading independent jewellers, with a network of 23 stores throughout the…

Open Today 9:00AM - 5:00PM

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Rob Buckley Cycles

Originally established in 1982, Rob Buckley Cycles aims to help you meet your cycling needs. Easy to find in the Town Centre, close to all the major…

Open Today 10:30AM - 4:30PM

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L'Occitane

L'Occitane was created in 1976 by Olivier Baussan. He drew inspiration from the lands and traditional techniques of the Mediterranean to create…

Open Today 9:30AM - 5:30PM

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Hotter

Hotter is a comfort-focused footwear chain, producing own-brand shoes & slippers for men & women. This national retailer offers half sizes, a…

Open Today 9:00AM - 5:30PM

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See & Do

Darwin's Den

Darwin's Den is a free-to-use soft play area for children aged eight and under, located on the Middle Level of The Darwin Centre next to M&S. We…

Open Today 9:00AM - 5:30PM

so many things to do

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