- Town Areas
- Pride Hill & The Darwin Centre

Pride Hill & The Darwin Centre
From big nationals to small independents, Pride Hill is the epicentre of Shrewsbury’s retail experience.

About Pride Hill and The Darwin Centre
Pride Hill is the epicentre of Shrewsbury’s retail experience. From health and beauty to fashion, homeware to toys, Pride Hill is fit to burst with all your favourite big names. Located off Pride Hill is The Darwin Centre, Shrewsbury’s largest shopping centre. This multi-level mall houses within it countless shops and cafes, including high street fashion, food and drink, health, and beauty, as well as endless independents.

Notable history
Pride Hill has been here since medieval times, but has not always had this name. Historically, the neighbourhood was called Altus Vieus (High Town), and Pride Hill started as an informal name first recorded in 1378, reflecting the fact that the Pride family lived in the area. The Prides were influential merchants in the wool trade and were recorded as owning 47 plots in the town in 1279. Sections of the Medieval Town Walls lie under many of the buildings on Pride Hill, you can view the original walls within Pret a Manger, and from nearby Raven Meadows.
so many places to see

The Darwin Centre
The Darwin Centre is located in the centre of Shrewsbury's shopping district, offering a great mix of popular fashion stores, household favourites…
Open Today 9:00AM - 5:30PM

Level Up Escapes
LevelUp Escapes is a family-run business operating out of the Darwin Shopping Centre in Shrewsbury. We are proud to design and host top-class escape…

The Fragrance Shop
Established in 1994, The Fragrance Shop is the UK's largest independent, fragrance retailer. Our aim is to make mainstream and luxury fragrances…
Open Today 9:00AM - 5:30PM

Timepiece Watch Repairs
Timepiece Watch Repairs in Shrewsbury is an on-the-spot watch repairs service situated in the Darwin Shopping Centre in Shrewsbury town centre. The…
Open Today 9:00AM - 5:30AM

Midlands Air Ambulance Charity Shop
Midlands Air Ambulance Charity is responsible for funding and operating three air ambulance helicopters and two critical care cars serving the…
Open Today 9:30AM - 4:30PM

The Post Office
Order your travel money online & collect at Shrewsbury Post Office located within WHSmith.
Open Today 9:00AM - 1:00PM

Floro Lounge
Floro Lounge in Shrewsbury is a home-from-home, offering delicious food and drinks, all day, on your doorstep. You can’t miss the fabulous…
Open Today 9:00AM - 11:00PM

Blue Cross Shop
The Blue Cross's charity shops sell a mixture of donated clothes, books, toys, household goods and soft furnishings. They also carry an assorted…
Open Today 9:00AM - 5:00PM

Boots Opticians
Boots Opticians offers a range of products and services. Customers can book an eye test, as well as buying high-quality glasses, prescription…
Open Today 9:00AM - 5:30PM

DVD Megastore and Buttercup Bookshop
Of course, they stock DVDs – but they also stock games, gifts and amazing memorabilia! Not only that, but they’re incredibly price competitive! From…
Open Today 10:00AM - 4:00PM
so many things to do

Hotel Chocolat Easter Chocolate Love Match
Book now to secure one of the limited spaces available for our exclusive, guided chocolate tasting experiences. We’ll take you on a tasting journey…

LOOPFEST
LOOPFEST, Shrewsbury's multi-venue music celebration returns bigger than ever in 2025 and kicks off on Friday 2nd May. After marking its fourth event…

Heritage Open Days
Heritage Open Days is England's largest festival of history and culture, bringing together over 2,500 organisations, 5,000 events and 40,000…