- Town Areas
- Pride Hill & The Darwin Centre

Pride Hill & The Darwin Centre
From big nationals to small independents, Pride Hill is the epicentre of Shrewsbury’s retail experience.

About Pride Hill and The Darwin Centre
Pride Hill is the epicentre of Shrewsbury’s retail experience. From health and beauty to fashion, homeware to toys, Pride Hill is fit to burst with all your favourite big names. Located off Pride Hill is The Darwin Centre, Shrewsbury’s largest shopping centre. This multi-level mall houses within it countless shops and cafes, including high street fashion, food and drink, health, and beauty, as well as endless independents.

Notable history
Pride Hill has been here since medieval times, but has not always had this name. Historically, the neighbourhood was called Altus Vieus (High Town), and Pride Hill started as an informal name first recorded in 1378, reflecting the fact that the Pride family lived in the area. The Prides were influential merchants in the wool trade and were recorded as owning 47 plots in the town in 1279. Sections of the Medieval Town Walls lie under many of the buildings on Pride Hill, you can view the original walls within Pret a Manger, and from nearby Raven Meadows.
so many places to see

The Darwin Centre
The Darwin Centre is located in the centre of Shrewsbury's shopping district, offering a great mix of popular fashion stores, household favourites…
Open Today 9:00AM - 5:30PM

Level Up Escapes
LevelUp Escapes is a family-run business operating out of the Darwin Shopping Centre in Shrewsbury. We are proud to design and host top-class escape…

Card Factory
Card Factory is the leading specialist greetings card retailer in the UK, as well as selling gift dressings and associated gift and party…
Open Today 9:00AM - 5:30PM

The Fragrance Shop
Established in 1994, The Fragrance Shop is the UK's largest independent, fragrance retailer. Our aim is to make mainstream and luxury fragrances…
Open Today 9:00AM - 5:30PM

Darwin's Den
Darwin's Den is a free-to-use soft play area for children aged eight and under, located on the Middle Level of The Darwin Centre next to M&S. We…
Open Today 9:00AM - 5:30PM

Three
Three's network was built for more than just texting. It was built for the internet, serving up the stuff customers love, on a super-fast…
Open Today 9:00AM - 5:30PM

Bubble On Cup
Bubble On Cup, Shrewsbury serves more than 20 varieties of bubble tea, including the celebrated brown sugar flavour. For those who prefer a simpler…
Open Today 9:30AM - 5:00PM

Superdrug
Superdrug is the second-largest, and most fashion-conscious health and beauty retailer in the UK, currently operating over 800 stores in the British…
Open Today 9:00AM - 5:30PM

L'Occitane
L'Occitane was created in 1976 by Olivier Baussan. He drew inspiration from the lands and traditional techniques of the Mediterranean to create…
Open Today 9:30AM - 5:30PM

Hays Travel
Hays Travel is proud to be the UK's largest independent travel agent. Although our roots are firmly planted in the North East of England, we've been…
Open Today 9:15AM - 5:30PM