- Town Areas
- Pride Hill & The Darwin Centre
Pride Hill & The Darwin Centre
From big nationals to small independents, Pride Hill is the epicentre of Shrewsbury’s retail experience.
About Pride Hill and The Darwin Centre
Pride Hill is the epicentre of Shrewsbury’s retail experience. From health and beauty to fashion, homeware to toys, Pride Hill is fit to burst with all your favourite big names. Located off Pride Hill is The Darwin Centre, Shrewsbury’s largest shopping centre. This multi-level mall houses within it countless shops and cafes, including high street fashion, food and drink, health, and beauty, as well as endless independents.
Notable history
Pride Hill has been here since medieval times, but has not always had this name. Historically, the neighbourhood was called Altus Vieus (High Town), and Pride Hill started as an informal name first recorded in 1378, reflecting the fact that the Pride family lived in the area. The Prides were influential merchants in the wool trade and were recorded as owning 47 plots in the town in 1279. Sections of the Medieval Town Walls lie under many of the buildings on Pride Hill, you can view the original walls within Pret a Manger, and from nearby Raven Meadows.
so many places to see
The Darwin Centre
The Darwin Centre is located in the centre of Shrewsbury's shopping district, offering a great mix of popular fashion stores, household favourites…
Open Today 9:00AM - 5:30PM
Level Up Escapes
LevelUp Escapes is a family-run business operating out of the Darwin Shopping Centre in Shrewsbury. We are proud to design and host top-class escape…
Nationwide Building Society
Nationwide is the world's biggest building society, one of the country's largest savings providers, and a top three mortgage provider. It offers a…
Open Today 9:30AM - 4:30PM
The Body Shop
The Body Shop is the original, natural and ethical beauty brand, with a worldwide presence of over 2500 stores. Each store stocks an array of health…
Open Today 9:30AM - 5:30PM
The Fragrance Shop
Established in 1994, The Fragrance Shop is the UK's largest independent, fragrance retailer. Our aim is to make mainstream and luxury fragrances…
Open Today 9:00AM - 5:30PM
F Hinds
F Hinds is a jewellers established in 1856, with over 100 stores throughout England and Wales. It is an independent, family-owned and run business,…
Open Today 9:15AM - 5:00PM
Boots Opticians
Boots Opticians offers a range of products and services. Customers can book an eye test, as well as buying high-quality glasses, prescription…
Open Today 9:00AM - 5:30PM
Primark
Adored by fashion fans and value seekers alike, Primark is widely established as the destination store for keeping up with the latest looks without…
Open Today 9:00AM - 6:00PM
Vodafone
Vodafone is one of the world's top mobile communications providers, operating in over 30 countries and in partnership with networks of over 40 more.…
Open Today 9:00AM - 5:30PM
Hotel Chocolat
Would you like to try some chocolate? Drop into Hotel Chocolat and try a new recipe on the house every month. While you're there, browse everything…
Open Today 9:00AM - 5:30PM
so many things to do
Heritage Open Days
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Shrewsbury Restaurant Week 2025
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